Mother of Pearls Conference 2021 Speakers
Speaker Bios and Topics
Jill Allen
Measured Marketing: Every Post Counts
Jill Allen is a national orthodontic consultant with a passion for helping doctors bring their practice dreams to fruition. Jill and her team specialize in start-up practices and training doctors and team members who have been in business for eight years or less, or eight years to retirement.
Her goal is to give each team tools to increase growth and streamline their processes. Jill's proven management solutions produce positive results in case acceptance and production, creating strong, successful practices for the years to come.
Every Post Counts
Every post, every comment, and every picture is an extension of your brand in the digital world. Therefore, the timing, content, and frequency of these virtual marketing initiatives must be purposefully designed and thoughtfully created.
In this lecture, Jill Allen breaks down how any team member can take a grassroots approach to their online marketing. Jill focuses on who you should be reaching, what your content is saying, and how this will impact your practice. It takes a practical, measured plan to achieve the online presence of every practice’s dreams.
Objectives:
1. Obtain a practical, easily implemented online marketing plan.
2. Recognize how patient demographics relate to different online platforms.
Lisa Alvetro
May the Forces Be with You: Clinical Pearls from 19 years in the Class II Universe.
Dr. Lisa Alvetro is a recognized orthodontist and lecturer known for delivering the highest standards of care while focusing on the entire patient experience. She has been invited to teach not only in the United States but worldwide as well. Dr. Lisa is well known for her passion in Class II correction and more recently as an early adopter of technology with the establishment of Alvetro Orthodontics 3D lab in 2015.
Her dedication to the orthodontic profession led her to become an advocate for 3M Oral Care, for whom she has collaborated with extensively since 2007. She also consults with 3Shape on various development projects and multiple 3D printer companies as a beta tester and advisor. Dr. Alvetro also conducts an in-office digital workshop for orthodontists and their teams entitled “Maximize practice efficiency with digital workflow.” Dr. Alvetro received her D.D.S. summa cum laude from Ohio State University and completed her residency at Case Western Reserve University. She currently is an Associate Clinical Professor at CWU where her most recent project was establishing their digital workflow and 3D print lab. As a firm believer in giving back, Dr. Lisa created several foundations. Smiles of Hope is working with housing, water, education, farming and nutrition in the village of Tarime, Tanzania. Her foundation St. Jude Dental Cooperative is a volunteer orthodontic clinic providing services in Vieux Fort, St. Lucia.
Class II correction is a challenge that orthodontists face every day in clinical practice. The use of Forsus as a Class II corrector is an efficient and effective way to correct various types of malocclusions. The key is knowing all the tricks to design the optimal force system using various installation techniques and arch wire selections. Dr. Alvetro will share her 19 years of experience using Forsus to ensure that your results in Class II cases are something to get excited about.
- Tips on creating a force system to accomplish your treatment goals
- Pearls on optimizing facial esthetics
- Thinking beyond simple Class II
Dr. Brian Anderson
Welcome to the 3rd Annual MOPC!
Coming Soon...
Dan Bills
Say What? The Difference Between What You are Saying and What People are Hearing!
Dr. Dan Bills is an avid(yet barely competent) golfer and an amateur BBQ aficionado who enjoys spending as much time as possible with his wife Emily and his daughter Caroline. Dr. Billsreceived his Bachelor of Arts degree in Biology from Lafayette College and his dental degree from Harvard University, both with Honors, after which he completed a three-year orthodontic residency at the University of Illinois. Heis a Board Certified Diplomate of the American Board of Orthodontics and a Fellow of the American College of Dentists. He maintains a state-of-the-art private practice, Innovative Orthodontics, with three locations in Southern New Jersey, just outside of Philadelphia. He has been honored as “Teacher of the Year” by the University of Pennsylvania Department of Orthodontics and by the Department of Dentistry at Virtua Hospital. He lectures regularly at orthodontic meetings, both stateside and abroad, and gives in-office courses about a variety of clinical topics as well as how to better utilize technology in the orthodontic office. One of his greatest passions is teaching his colleagues how to work smarter and, consequently, live better.
Orthodontists come into contact with hundreds of people every day–patients, parents, team members, dental colleagues, and more. Every one of these interactions is an opportunity to convince or reassure that they are the obvious choice for orthodontic care. However, quite often there may be a big difference between what we think we are saying, and what people are actually hearing. Our choice of words, our body language, our office décor and culture, and our choice of communication tools all say a lot more than what most people think. Communication mistakes can be costly. This lecture will dive deep into proven communication strategies to differentiate your practice in an extremely competitive orthodontic landscape. You simply can’t afford to miss this!
- Explore the ever-growing number of choices that a potential patient has when it comes to orthodontic care for them or for their child
- Review why there may be a big difference between what Orthodontists think are saying and what the people around them are actually hearing
- Discuss proven communication strategies to differentiate your practice as the obvious choice for orthodontic care
Amy Demas
Engineering Great Customer Experiences
Coming Soon...
Heather Desh
Fireside Chat
Dr. Desh is a board certified specialist in Orthodontics and Dentofacial Orthopedics, a prestige only 1 in 3 orthodontists obtain. Raised in Bethlehem, Pennsylvania, Dr. Desh completed her undergraduate studies at Lehigh University. She graduated after three years Summa Cum Laude with a BA in pre-dental medicine and was inducted into the Phi Beta Kappa honors society.
Dr. Desh continued her studies at the University of Pennsylvania School of Dental Medicine. During dental school, she was very involved in research and received several awards at various dental conferences for her work evaluating the role of masseter muscle metabolism in temporomandibular joint disorders. Dr. Desh graduated Penn Dental in the top 5% of her class and was inducted into the Omicron Kappa Upsilon National Dental Honors Society. Upon graduation, Dr. Desh matriculated into the orthodontics program at Temple University Kornberg School of Dentistry in Philadelphia, PA where she received her orthodontics certification and masters in oral biology.
In 2012, Dr. Desh moved to Long Beach with her husband, an Orange County native, and after working for both private and corporate orthodontic offices, she opened HD Orthodontics in 2015.
In her free time, Dr. Desh loves to spend time with her husband Asher and two boys, Chase & Aaron. They love going to the beach, traveling and cooking together!
- Lessons learned from my First Hundred cases
- How we incorporate INBRACE
- Cases/ treatment mechanics and pearls
Dr. Tim Dumore
You want Pearls? I’ll give you Pearls! Tips and Tricks learned after 30 years.
Tim Dumore wakes up every day thankful that ~ thirty-five years ago he considered that dentistry might be a good career choice. He graduated from the University of Manitoba, Faculty of Dentistry in 1991, supported by the Canadian Armed Forces, and was then stationed to Cold Lake, Alberta for four years. During that time, he developed an appreciation for all aspects of dentistry and also managed to score 20 trips in the F-18, managing to puke only twice! A budding interest in orthodontics lead to three years at UCSF Graduate Orthodontics, allowing him to amass an impressive amount of debt in exchange for an outstanding educational experience. He then returned to Winnipeg where he has practiced for the last 23 years.
Dr. Dumore’s practice philosophy centers on incorporating technology to benefit patients, a special interest in interdisciplinary treatment, and nurturing and enabling his amazing team. Outside of practice, he shares the love that many of us have for participating in organized dentistry, and he has had the pleasure of teaching at the U of M Graduate Orthodontics program since graduating. He is co-director of the Winnipeg Progressive Dental Study Club, a Seattle Study Club affiliate, where he finds much enjoyment learning and collaborating with dentist and specialist friends. Dr. Dumore is on the board of uLab Systems and is passionate about helping develop this technology to benefit orthodontists. As well, he is on the LightForce Clinical Executive Board, another company where he sees a bright future.
Jennifer Dumore has generally tolerated Tim as her hubby for 32 years and has blessed him with three children, Thomas, Lucas, and Danica. (If you actually remember this, he will buy you a drink at the bar.) In his spare time, he enjoys spending time with his family and friends, cooking and dining out, and exercising (those are related), gardening, and just living life in general. He is an excellent dancer, accomplished musician, and sings like an angel. This last bit isn’t true, but when you write your own bio, you can pretty much say what you want.
Dr. Tim Dumore
DMD, BSc, MSc, FRDC(C), Diplomate ABO
- Share how technology can benefit your practice.
Share some favourite features of uLab that you might not be aware of.
Offer some practical tips that you can take home to your office.
Chip Fichtner
Understanding the Value of an Orthodontic Practice to an IDSO Today; Many Doctors are Shocked.
Chip is the Co-Founder of Large Practice Sales which has advised orthodontists as young as 34 in over $250 million in transactions with IDSOs in the last 12 months. He is a serial entrepreneur who has started, bought and sold multiple companies in diverse industries for 40 years.
He has been the Chairman or CEO of multiple publicly traded companies and has been featured in The Wall St. Journal, Forbes, Money, CNBC, and many others. He is a contributor to Dental Economics magazine and has helped start multiple IDSOs. He has a tolerant wife of 31 years, is a boataholic and lives on Southwest Airlines.
Learn what elements of a practice are attractive to silent partners. It is more than just EBITDA.
Dr. Amanda Gallagher
Fireside Chat
Coming Soon...
Paul Gange Jr.
For Those About to BOND - We Salute You!
Alfred C. Griffin III, DMD, PhD, MMSc received his BS in Biochemistry from the University of Virginia, then completed a DMD and PhD in Craniofacial Biology at the Medical University of South Carolina in 2014. Dr. Griffin’s research in skeletal biology and orthodontics has been published in several top peer-reviewed journals, presenting this research globally, winning research awards in Canada and Japan, and domestically including the 2011 American Society for Bone and Mineral Research’s (ASBMR) Young Investigator Award. Dr. Griffin then moved to Boston for Orthodontics residency, where he met his wife, and finished a Masters of Medical Research and Certificate in Orthodontics from the Harvard School of Dental Medicine (HSDM) in 2017.
Dr. Griffin founded LightForce Orthodontics in 2015, the first company to apply mass-customization and advanced 3D printing technology to orthodontic brackets. Today LightForce is manufactured and sold exclusively in the US as the world’s only 100% customized bracket and represents a team of 23 based in Cambridge, MA who are passionate about digitizing “tooth-moving tools” that aren’t made of plastic.
Dr. Griffin is a member is the American Dental Association (ADA), the Massachusetts Dental Society (MDS), is a diplomate of the American Board of Orthodontics (ABO) and currently serves on faculty at HSDM as a “Lecturer in the Department of Developmental Biology,” teaching biomechanical principles and applied technology to the orthodontic residents.
- Injection molding and 3DP for fixed appliances
- Treatment planning with digital braces
- Clinical - what is possible with fully digital fixed appliances
Alfred Griffen
The Patient is the Prescription
Alfred C. Griffin III, DMD, PhD, MMSc received his BS in Biochemistry from the University of Virginia, then completed a DMD and PhD in Craniofacial Biology at the Medical University of South Carolina in 2014. Dr. Griffin’s research in skeletal biology and orthodontics has been published in several top peer-reviewed journals, presenting this research globally, winning research awards in Canada and Japan, and domestically including the 2011 American Society for Bone and Mineral Research’s (ASBMR) Young Investigator Award. Dr. Griffin then moved to Boston for Orthodontics residency, where he met his wife, and finished a Masters of Medical Research and Certificate in Orthodontics from the Harvard School of Dental Medicine (HSDM) in 2017.
Dr. Griffin founded LightForce Orthodontics in 2015, the first company to apply mass-customization and advanced 3D printing technology to orthodontic brackets. Today LightForce is manufactured and sold exclusively in the US as the world’s only 100% customized bracket and represents a team of 23 based in Cambridge, MA who are passionate about digitizing “tooth-moving tools” that aren’t made of plastic.
Dr. Griffin is a member is the American Dental Association (ADA), the Massachusetts Dental Society (MDS), is a diplomate of the American Board of Orthodontics (ABO) and currently serves on faculty at HSDM as a “Lecturer in the Department of Developmental Biology,” teaching biomechanical principles and applied technology to the orthodontic residents.
- Injection molding and 3DP for fixed appliances
- Treatment planning with digital braces
- Clinical - what is possible with fully digital fixed appliances
Christian Groth
Indirect Bonding for Dummies: Digital and Flash Free
Dr. Groth graduated from Emory University in Atlanta and received his dental and orthodontic training at the University of Michigan. As a lifelong technology enthusiast, he brought this passion into his orthodontic practice, where he is a partner with TDR Orthodontics, and commercial 3D printing laboratory, Motor City Lab Works. Dr. Groth is a diplomate of the American Board of Orthodontics and is an adjunct clinical professor at the University of Michigan where he teaches digital orthodontics. He serves as an advisor for several companies, lectures nationally, internationally and is published on digital orthodontic systems, the use and integration of intraoral scanners, and 3D printers in the orthodontic practice.
- Understand the elements of Digital Flash-Free Bonding and the different approaches available
- Review literature regarding indirect bonding and treatment efficiency
- Discuss how to compare treatment modalities from an efficiency perspective
- Discuss the lab procedure for in house 3D printing of indirect bonding trays
- Discuss the clinical procedure for digitally guided indirect bonding
Neal Kravitz
Clinical Pearls for Class II Correction with Herbst and Mara Appliances
Dr. Neal D. Kravitz, D.M.D., M.S., is a Diplomate of the American Board of Orthodontics, a member of the Edward Angle Society North Atlantic component, and an Associate Editor for the Journal of Clinical Orthodontics. Dr. Kravitz is a graduate of Columbia University and received his D.M.D., from the University of Pennsylvania.
He maintains three thriving orthodontic practices and one pediatric practice in Northern Virginia. Dr. Kravitz is a prolific writer and a passionate editor for numerous journals. He lectures internationally on treatment planning, practice management, ethics, and biomechanics.
CLINICAL PEARLS FOR CLASS 2 CORRECTION WITH MARA AND HERBST APPLIANCES
Efficient and stable Class II correction is integral to running a successful orthodontic practice. This fast-paced clinical presentation will review two popular fixed functional appliances: the MARA and Herbst.
Orthodontists will learn indications, laboratory designs, activation techniques, and unique applications, including molar protraction, mandibular asymmetry, and even their use at the end of treatment. The key to Class II treatment is to make the case Class I as quickly as possible!
Brent Larson
Create Happiness – Create Success!
Dr. Larson received his dental degree from the University of Minnesota, completed a general practice residency and practiced general dentistry for 3 years in the U.S Air Force. He then received his Orthodontic training at the University of North Carolina before joining the staff at the Mayo Clinic. At Mayo, he served as Program Director in Orthodontics and received several “Teacher of the Year” awards. In 1996 Dr. Larson left Mayo for full-time private practice in Rochester, MN where he continues to practice 1 day a week. In 2004 he returned to full-time academics at the University of Minnesota where he currently serves as Professor and Director of the Division of Orthodontics. He has published many scientific articles and recently collaborated with his mentor, Dr. Proffit, on the latest edition of the Contemporary Orthodontics textbook.
Dr. Larson has received the Distinguished Dental Alumnus Award and Century Club Professor of the Year from the University of Minnesota. He is also the 2018 recipient of the Jarabak Award given for significant contribution to orthodontic teaching and research.
Dr. Larson is active in organized orthodontic associations both locally and nationally. He is a Past-President of the Minnesota Association of Orthodontists, the Midwestern Society of Orthodontists (MSO) and served as the 2018-2019 President of the American Association of Orthodontists (AAO). He and his wife Cindy have 3 sons, 2 of which are orthodontists, and 5 energetic grandchildren.
Sustainable practice success can be achieved more easily by creating happiness. As an orthodontist, you have the ability to create happiness for your staff, your patients, your family, and yourself. There are a few important keys to happiness that can help you create a positive and rewarding environment for everyone.
- Learn the 3 keys to happiness that apply to everyone.
- Understand the relationship between money and happiness.
- How to use simple techniques to create happiness in people around you, and in yourself.
Tracy Martin
Straight Edutainment: Winning Hearts and Minds with Millennial Moms
Coming Soon...
Bob Miller
Hope, Purpose & Orthodontics – The INBRACE Story
Having earned his B.S. degree in Zoology from Clemson University in 1979, Dr. Miller went on to receive his DMD degree in 1983 from The Medical University of South Carolina. After dental school, Dr. Miller completed an orthodontic residency at the Medical College of Virginia in 1985.
After completing his orthodontic residency, Dr. Miller served proudly in the USAF where he was Chief of Orthodontics at Clark Air Base in the Philippines for three years. Dr. Miller began practicing in Culpeper Virginia in 1988 and became a Diplomate of the American Board of Orthodontics in 1992. He later voluntarily recertified in 2006. Dr. Miller is a past president of the Virginia Association of Orthodontics (1995). He is a pioneer in the area of orthopedic correctors, having developed the Flip Lock™ Herbst device in the early 1990′s. Recently, Dr. Miller assisted in the development of the Esprit™ spring and now lectures worldwide on this latest, most technologically advanced Class II corrector, including the latest, 3D metal printed fixed class II correctors.
Since his initial work with the Flip Lock™ Herbst, Dr. Miller has been an innovator in several other areas of orthodontics. He has lectured throughout the world to many orthodontists seeking creative new ideas to better serve their patients, and currently enjoys lecturing to orthodontic residents throughout the US. His current lecture topics are precision bracket placement, temporary anchorage devices (TAD’s), Class II correctors (Esprit™), office system efficiency, improving staff relations, and treatment protocols for unique orthodontic appliances. More recently, Dr. Miller moved to Park City Utah and started a new practice with his wife, and continues to work closely with Opal Orthodontics in the development of the new Esprit Class II corrector.
Dr. Miller is the author of numerous professional publications in orthodontics. He holds membership in the American Association of Orthodontists, the World Orthodontic Federation, the Southern Association of Orthodontics, Virginia Association of Orthodontists, American Dental Association, Virginia Dental Association, and the Northern Virginia Dental Society, and the Leader of the Spear Study Club of Northern Virginia. He is also a member of the Northern Virginia Orthodontic Study Club. More recently, Dr. Miller joined The Angle Society North Atlantic component after presenting original research to fellow members in Barcelona Spain, March 2012 http://anglenorthatlantic.org/. His research was later published in The Angle Orthodontist in May 2013.
Outside of his practice, Dr. Miller has developed and integrated marketing software (www.contentLAVA.com), designed to curate Facebook content to share engaging content for social media sites promoting orthodontic practices. This interest recently has attracted him to speak at orthodontic conferences where he is recognized as an innovator in social media in the dental care space.
A new technology was developed from an unprecedented collaboration among the top orthodontic and engineering research programs at the University of Southern California (USC) that brings together the latest advancements in digital treatment planning algorithms, artificial intelligence, biomaterial science, and direct digital manufacturing technology. By using a unique friction-free force delivery system in a new custom designed lingual orthodontic device, this digital technology sets a new standard in aesthetic orthodontics in treatment efficiency, precision, and ease of use in the 21st century.
After this lecture you will be able to:
- Learn how the INBRACE system treats various malocclusions successfully
- Learn how you can differentiate your practice from the commoditization of clear aligner therapy
- Mobilize your practice in the face of a changing orthodontic landscape
Mary Kay Miller
The Power of P.I.E. - A Gold Mine of New Patient Digital Marketing Opportunities
Mary Kay Miller is Executive Vice President of digital services at Kaleidoscope, a "one stop shop" for technology driven marketing for orthodontic practices. She is an internet marketing consultant, an expert in SEO, and has more than 40 years’ experience in orthodontic marketing, first as a business and marketing coordinator in private practice and then as founder of Web Agency, Orthopreneur Internet Marketing in 2006. Orthopreneur merged with Kaleidoscope in January, 2021.
During Covid, consumers shifted their buying habits to a new norm. Cooped up at home, they looked to the Internet more than ever before. The pandemic highlighted a trend that was already in motion: businesses must evolve with new technology to thrive in a digital online world. In this lecture, Mary Kay Miller outlines a “Gold Mine” of opportunities and best practices available in 2021 and beyond, including online scheduling, digital advertising, current SEO tactics, and more!
Objectives
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Defining the shift in what consumers respond to when researching health professionals in a post covid environment.
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Best practices to attract new patients with digital technology in 2021.
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Understanding the Google Algorithms in 2021 and how it affects your digital marketing strategies. Google is in the driver’s seat!
Brandon Owen
The Patient is the Prescription
- First-ever Winner of the AAO Ortho Innovator Award.
- Inventor of the KLOwen custom braces system
- 9 patents granted and 20+ pending
- Offered the position to lead digital braces development at 3 of the 4 largest orthodontic bracket companies
- Former lead consultant for digital and lingual orthodontics for GAC Dentsply
- First orthodontist in North America to do in-office digital indirect bonding
- First dentist in North America to do a CAD/CAM 3D printed night guard
- Consultant to numerous companies involved with digital dentistry/orthodontics
- Graduate of the Innosphere startup incubator program
- Board member for Delta Dental CO
- Full-time faculty at the University of Alberta
- Member of the Angle Society, CDABO, ABO, AAO, PFA, AAFE, ICD, ADA, CDA
- Learn about the features of the KLOwen Braces System
- Learn about the efficiency custom, digital braces provides
Erin Eskew
Integrating Social Media Into Your Practice
Erin Eskew
With over ten years in the industry, Erin Eskew is no stranger to the world of social media and marketing. A graduate of the University of Southern California, Erin began her journey as a member of the famed USC Song Girls.
Since then, she has professionally developed strategy for numerous brand’s social channels including Drybar, VANS, Schwarzkof Professional, Voluspa, Sultra Beauty, NuFace, and ViX Swimwear, as well as led successful PR campaigns for Mercedes Benz’s New York Fashion Week, Soulcycle, Urban Decay and the Irvine Company. She has facilitated brand partnerships for KTLA5 News, KTLA's LA Unscripted and On the Red Carpet.
Combining her passion for social media and experience in entertainment, Erin has worked with some of the top celebrities and influencers in Hollywood to develop and sell quality content. Currently, she is the Social Media & Communications manager for inBrace in Irvine, CA.
Coming Soon...
LeeAnn Peniche
The Smile Equation
Through innovative, proven, and proprietary Systems, LeeAnn Peniche has consistently brought smiles to orthodontists for more than 30 years. As the founder and President of Peniche & Associates, she has earned a reputation as one of the country’s premier orthodontic consultants who specialize in case acceptance, scripting, marketing, and practice systemization.
Over 3,000 practices have experienced first-hand her creative outlook, years of expertise and proven track record of success. LeeAnn’s life has been committed to providing orthodontists and their practices with the tools and Systems for their continued success through lectures, in-office training as well as her trademarked Treatment Coordinator Intensive™ Workshop, Office Management Academy™, YES Academy™, and Millennial Marketing Academy™.
As a reminder, video and audio recordings of this presentation are prohibited.
Coming Soon...
John Pham
How to Tap Into the 180 Million Consumers That Are Not Currently Getting Orthodontic Treatment
John Pham DDS, MS is an entrepreneur, team builder, former aerospace engineer, and practicing orthodontist. As CEO and Co-Founder of INBRACE, Dr. Pham is using his leaderships skills and treatment innovations developed from years of research to disrupt the orthodontic industry with an invisible, consumer-friendly solution for today’s active patient. He is responsible for infusing his passion for patient centered care into the company’s DNA and turning his belief in a diverse and empowered workforce into motivation for all to contribute and be successful.
A new technology was developed from an unprecedented collaboration among the top orthodontic and engineering research programs at the University of Southern California (USC) that brings together the latest advancements in digital treatment planning algorithms, artificial intelligence, biomaterial science, and direct digital manufacturing technology. By using a unique friction-free force delivery system in a new custom designed lingual orthodontic device, this digital technology sets a new standard in aesthetic orthodontics in treatment efficiency, precision, and ease of use in the 21st century.
After this lecture you will be able to:
- Learn how the INBRACE system treats various malocclusions successfully
- Learn how you can differentiate your practice from the commoditization of clear aligner therapy
- Mobilize your practice in the face of a changing orthodontic landscape
Benjamin Pliska
OSA and Orthodontics: Separating Fact from Fiction
Dr. Benjamin Pliska is a graduate of the University of Western Ontario School of Dentistry, and obtained his Certificate in Orthodontics and Master’s Degree in Dentistry from the University of Minnesota. He is an Associate Professor of the University of British Columbia Faculty of Dentistry, an Orthodontic Consultant at B.C. Children’s Hospital and maintains a private practice in Vancouver as a certified specialist in Orthodontics. Dr. Pliska is a Fellow of the Royal College of Dentistry of Canada and member of the Edward H. Angle Society of Orthodontists, and his research interests include craniofacial imaging and sleep medicine.
Sleep Apnea has become a buzz word in Orthodontics, and the role the Orthodontist can play in the management of OSA patients has become somewhat controversial. Should we be expanding every patient we can in order to save them from the disease? Can CBCT imaging help detect sleep disordered breathing in orthodontic patients? If I prescribe extractions for my orthodontic treatment will I be causing harm? Answers abound to these and similar questions – this presentation will aim to separate the facts from fiction.
- Review the pathophysiology and phenotypic traits of obstructive sleep apnea
- Explain what CBCT imaging can and cannot tell us about the airway
- Review what happens to airway function when we expand the maxilla
- Provide clinical pearls for management of OSA patients using oral appliances
Susan Podray
Fireside Chat
- Lessons learned from my First Hundred cases
- How we incorporate INBRACE
- Cases/ treatment mechanics and pearls
Alex Rasmussen
So You Wanna Be a Staff Super Star
Five years ago, Alex Rasmussen heard the words that every aspiring, young professional dreams of hearing.
"Why don't we go in together and start our own company? Alex, you can be your own boss, continue doing the work you love, I can bring you national exposure, as well as be your business partner!"
These words came from Dr. Kyle Fagala.
Dr. Kyle runs two large orthodontic practices in Germantown, TN. He was a client of Alex's, who, at the time, was building a digital marketing division of a web design company.
Together Alex and Dr. Kyle had developed a marketing mix that made big contributions to Fagala's rapid success in the orthodontic field and led to a rapid expansion for Saddle Creek Orthodontics after only two years in business.
This business venture evolved into a friendship that eventually led to the partnership of co-founding Neon Canvas! They decided on the idea of a boutique marketing firm that focused on orthodontic practices. Neither had heard of a similar firm, so they took their idea and ran with it.
That was five years ago! Since this idea started, Neon Canvas won multiple advertising awards and was named "Best Place to Work" by the Memphis Business Journal two out of the last three years.
Rasmussen expanded their business holdings to include Signature Advertising and multiple real estate holdings throughout the U.S.
When Alex is not running Neon Canvas, he's busy traveling with his wife Sarah and their kids. Alex enjoys coaching when he isn't speaking at a conference, hosting a podcast, or continuing his love for footgolf where he represents the USA and enjoys a top 50 professional ranking.
So you want to be a staff superstar? Every company has them, and they often become the highest paid, longest-tenured, and happiest employees.
Understanding how and when to think like an owner is pertinent. How to manage through bad days and support others through servant leadership is the key to superstardom.
Join Alex as he gives you practical tips that you can put to use right now and in your everyday life to maximize your potential.
Dr. Shane Langley
Aligner Therapy not your Oyster? Tips to Turn Your Aligner Cases into a Pearl.
Dr. Shane Langley graduated from the University of Alabama in 2005 with a DMD and was elected to Omicron Kappa Upsilon National Dental Honor Society. He earned his orthodontic certificate and master’s degree from the University of Alabama in 2009. Dr. Langley’s speaking interests include the use of TADs to aid in the successful treatment of complex malocclusions, the bio-mechanical techniques and principles that accompany treatment with TADs, non-compliance correction of various malocclusions, and aesthetic orthodontics. Dr. Langley has practiced orthodontics full time in Daphne, Alabama, since 2009 and has served various positions on the faculty of the orthodontic department at the University of Alabama. He is a member of the American Association of Orthodontists and the American Dental Association, as well as local dental and orthodontic associations.
Coming Soon.
Michelle Shimmin
Turning the best of the best into - TOP GUN!
Michelle Shimmin is an International lecturer, trainer and consultant who has been in the field of orthodontics since 1990, working as a Registered Dental Assistant, teaching orthodontic assisting, marketing, financials, treatment coordinating and practice management.
She is an effective TC who led her office to Elite status while only seeing patients 2.5 days a week. This office is currently top 1%! Michelle travels the country and helps transform orthodontic offices on their systems to promote training, growth, and success through a comprehensive practice approach.
She is now considered one of the most sought-after trainers with 60 lecture events a year, both domestic and international, including the 2014, 2016, and 2018 Align Ortho Summit, AAO, PCSO, HSO, SCAO, TIO and many others.
She has also recorded Ask the Expert webinars for Align and authored articles for publications such as Bentson Copple’s reSource and Colle + McVoy’s Global Teen Edge Newsletter.
Leadership starts from the top and permeates through your practice. How do organizations identify and develop winning teams? Many practices struggle with this ability and a few have this dialed in well. Let’s create the best of the best and then take them further.
A manager dictates performance while a leader demonstrates performance and invites others on the journey! A great leader inspires confidence and trust in other people and MOVES THEM TO ACTION! This is where your practice will or will not find success.
1. You will be able to identify and develop true ‘Top Gun’ talent within your practice
2. You will have the management skills needed for ‘Top Gun’ success
3. You will know what it takes to have a ‘Top Gun’ team
Dr. Chris Teeters
Welcome to the 3rd Annual MOPC!
Coming Soon...
Angela Weber
Marketing With an Edge
Coming Soon...
Mat Wang
Integrating New Technology Into Your Practice
Mathew Wang is a successful entrepreneur who has launched multiple companies and serves as an advisor for fellow business owners. At the age of 18 his company made Entrepreneur Magazine's Top 100 Fastest Growing Companies in America. He later continued in investment banking raising over $100+ million dollars and helped startups IPO. Mathew and his partners own and operate 20 restaurants from California to Texas. For the last 4 years he has led InBrace's Practice Development Team helping practices across the country integrate new technology. Mathew is currently the National Business Growth Consultant.
Coming Soon.
Dr. Kyle Fagala
Jackpot!! 3 Bets Every Orthodontist Should Double Down On
Dr. Kyle Fagala is the owner and orthodontist at Saddle Creek Orthodontics, with two locations in Germantown and Collierville, Tennessee. He is also co-founder of the digital marketing agency Neon Canvas and host of The Digital Orthodontist: Live! Dr. Kyle graduated from UT Memphis in 2013 with a certificate in orthodontics and a master's degree in Dental Science for his thesis on three-dimensional imaging of the airway. Dr. Kyle is the course director and lecturer of Development of the Occlusion, a class for first year dental students at the University of Tennessee Health Science Center and a Key Opinion Leader for 3M Oral Care and Komet Burs. He loves music, specifically the drums, and spends more time than he should on social media. Dr. Kyle, his wife Anna, and their four children Charlie, Libby, George, and Lucy live in Germantown and attend Highland Church of Christ.
3 Bets Every Orthodontist Should Double Down On
Graham Jones
The State of the Union: Orthodontics in 2021 and Beyond
Dr. Jones graduated Magna Cum Laude from Simpson University in Redding, California with a Bachelor of Arts in Liberal Studies. He then completed his DDS at the University of California, San Francisco, followed by his Masters of Science in Dentistry and Orthodontics Certificate at St. Louis University in St. Louis, Missouri. Dr. Jones has been involved in the realm of scientific and clinical research and has published on clinical topics such as Class II correction. He is a Diplomate of the American Board of Orthodontics (ABO) and has served as a board member and President of the Washington State Society of Orthodontists. Dr. Jones operates a private practice in Monroe, Washington. His areas of interest and speaking include interdisciplinary treatment, Class II correction, self-ligating bracket mechanics, and evidence-based clinical orthodontics.
EDUCATION
- Saint Louis University, Center for Advanced Dental Education - 2004-2006 - Certificate in Specialty of Orthodontics
- University of California, San Francisco School of Dentistry - 2000-2004 - Doctor of Dental Surgery (DDS)
- Simpson University - 1996-1999 - Liberal Arts - Magna Cum Laude LEADERSHIP
- President, Washington State Society of Orthodontists 2016-17
- Board Washington State Society of Orthodontists 2009-2017 AFFILIATIONS
- American Board of Orthodontists Board-Certified
- Northwest Angle Society of Orthodontists Affiliate Candidate
- American Orthodontics Clinical Advisor
LEADERSHIP
- President, Washington State Society of Orthodontists 2016-17
- Board Washington State Society of Orthodontists 2009-2017
AFFILIATIONS
- American Board of Orthodontists Board-Certified
- Northwest Angle Society of Orthodontists Affiliate Candidate
- American Orthodontics Clinical Advisor
Discuss the current environment of orthodontics for specialists and patients and review historical trends in our specialty. Our specialty’s history informs us about the present state and the future of orthodontics.-Orthodontics is a truly unique specialty in healthcare, I will describe the advantages that the orthodontic specialist possesses. The aim is to inspire orthodontists to embrace that we are exceptionally qualified to balance scientific knowledge and quality, patient-centered care in our practices. -We will discuss tangible ways to foster trust and respect for the specialty of orthodontics as well as suggestions for continued improvement.-Applicable clinical and practice pearls will be presented with honesty.
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